Executive Management Seminar

Executive Management Seminar Speaker Line Up

Presented in conjunction with C-SUITE NETWORK

NEW! 2017 SHOT Show Executive Management Seminar
Monday, January 16
9:45 a.m. – 3 p.m.

2017 SHOT Show Executive Management Seminar is SOLD OUT

SHOT Show is as well known for its industry-wide educational forums as it is for the thousands of new products and people on the show floor. NSSF continues that tradition this year by addressing the needs of industry professionals from up-and-coming managers to presidents and CEOs in its all-new Executive Management Seminar.

Taking place Monday, January 16, the day before the show opens, this powerful seminar will cover the hottest management techniques and business practices taking place today, and attendees will hear from leading authorities on topics such as Voice of the Customer, multiple-generation management and segment-specific marketing techniques that will allow you to better hone your business action plans.

This seminar is open to NSSF Members and non-members. Registration fee is $175 for Members, $275 for non-members.

Registration for the 2017 SHOT Show is now open. Once you’ve registered to attend SHOT Show, you may reserve your seat in the Executive Management Seminar by logging into your dashboard at and add this event to your shopping cart.


9:45am – 10:00am Check-in/refreshments
10:00am – 10:10am Welcome from NSSF Director, Industry Research & Analysis, Jim Curcuruto and
Welcome from Presenting Event Sponsor Orchid Advisors
10:10am – 11:00am Presentation 1: Voice of the Customer: The Most Misunderstood Term in All of Marketing
Gerry Katz, Vice Chairman of Applied Marketing Science
11:00am – 12:00pm Presentation 2: Managing Multiple Generations to Get the Most out of Your Staff
Dan Coates, President of YPulse
Noon – 1:00pm Lunch
1:00pm – 2:00pm Keynote Presentation #1: Keys to Peak Performance
Bill Adams, Faculty Lead at the Center For Creative Leadership
2:00pm – 3:00pm Keynote Presentation #2: Make Some Noise: Open the Throttle and Dominate Your Marketplace
Ken Schmidt, former communications executive at Harley-Davidson
(Following his keynote, Ken Schmidt will sit down with C-Suite Network’s Jeffrey Hayzlett for a live one-on-one interview.)
3:00pm – 3:25pm Optional Networking Event
Mingle with presenters and sponsors, connect with old friends and meet some peers
3:25pm – 3:30pm Door Prize Giveaways

Presenting Sponsor:

Orchid Advisors

Lunch Sponsor:

Sportsmen's Alliance

Networking Sponsor:

Southwick Associates

Additional Sponsors:

Firearms Business Insurance Agency

Growth Strategy Partners

HeadHunters NW


PointsNorth Search Group

Additional sponsorship opportunities are available for this event.
For more information, contact Chris Tatulli, NSSF Director Exhibit and Sponsorship Sales, at