Media FAQs

  1. 1
    Can I register for media credentials on-site at the show?

    No. You must pre-register for media credentials prior to the announced cut-off date.

  2. 2
    How do I register as media for SHOT Show®?

    The SHOT Show is a private trade show that admits only media who qualify for credentials. The National Shooting Sports Foundation® (NSSF®) reserves the right to deny any applicant credentials. All qualified SHOT Show media must meet the Media Proof of Eligibility requirements for their badge type.

  3. 3
    Can I attend SHOT Show if I'm a print or video blogger or other digital media person?

    NSSF welcomes digital media to the SHOT Show. However, digital media applicants must meet certain guidelines that demonstrate they are posting regular, quality content about shooting, hunting, the outdoors and law enforcement. NSSF will determine the qualifying frequency and quality of the posts. See Media Proof of Eligibility.

  4. 4
    What if I am in public relations, marketing or advertising?

    Media badges are for “working media” who are covering the show for a recognized media outlet. Individuals in public relations, marketing or advertising must register for an Attendee badge.

  5. 5
    Are unique email addresses required for every registrant?

    The SHOT Show requires individual unique email addresses for attendees, exhibiting personnel and media. This allows each SHOT Show badge holder to utilize and customize the online show planner and the show's mobile app, and receive timely SHOT Show communications. The use of unique email addresses also will help us to identify non-qualified attendees.

  6. 6
    What is the age limited to attend the show?

    No one under the age of 16 admitted (including infants). This includes attendees, exhibitors and media.

  7. 7
    How will I receive my media badge?

    All media who have been approved for credentials will receive their badge in the mail, except those residing outside the United States. International media, and anyone else who did not receive their badge in advance of the show, can pick up their credentials at the Media Badge Pickup Desk outside the SHOT Show Press Room, Murano Ballroom, Level 3 of the Venetian Hotel, starting at noon on Sunday, January 21.

  8. 8
    Can a friend or colleague pick up my media badge for me?

    A photo ID is required to pick up your media badge. You are not allowed to pick up credentials for colleagues.

  9. 9
    What is the date of SHOT Show Industry Day at the Range?

    Industry Day at the Range takes place the day before SHOT Show begins, on Monday, January 22, and is open ONLY to media who have been invited by companies exhibiting at Industry Day. Learn more about Industry Day at the Range at

  10. 10
    Do you have guidelines for effectively and ethically working the SHOT Show?

    Yes. Please see the SHOT Show Media and Press Room Policies and Guidelines. Key points are to be courteous and safe at Media Day at the Range as well as on the show floor, to ask permission first before photographing or taking video of products or individuals, and to respect the wishes of those exhibitors who may not want to engage with you for whatever reason. Failure to follow these guidelines and those listed in the Media Guidelines document could result in revocation of your media credentials, and may jeopardize admission into future SHOT Shows.

  11. 11
    What are the dates of the show?

    The SHOT Show runs four days from Tuesday, January 23, through Friday, January 26, 2018, at the Sands Expo & Convention Center, adjacent to the Venetian Resort-Hotel-Casino.

  12. 12
    What are the Press Room's hours?

    Monday, January 22, Noon – 5:00 p.m.
    Tuesday, January 23, 7:30 a.m. – 6:00 p.m.
    Wednesday, January 24, 7:30 a.m. – 6:30 p.m.
    Thursday, January 25, 7:30 a.m. – 6:30 p.m.
    Friday, January 26, 7:30 a.m. – 3:00 p.m.

  13. 13
    What are the show floor hours?

    SHOT Show floor hours are 8:30 a.m. – 5:30 p.m. on January 23-25 and 8:30 a.m. – 4:00 p.m. on the final day, January 26. Some law enforcement exhibitor booths will open at 8 a.m.

  14. 14
    What services and amenities are available in the SHOT Show Press Room?

    The SHOT Show and the National Shooting Sports Foundation, the show’s owner, provide a full-service press room with free wi-fi, coat storage, a working press area, complimentary beverages, press materials, a press conference room and more. For a complete list of press room services, see the document that will accompany your media badge or click here.

  15. 15
    How do I find which companies have scheduled press conferences?

    For a list of press conference, see the Online Newsroom. The press conference schedule will also be available in the show press room.

  16. 16
    Where do I find maps and directories?

    Official SHOT Show floor maps and a comprehensive directory of exhibitors will be available in the press room. They are also available via SHOT Mobile (see below).

  17. 17
    What is SHOT Mobile?

    SHOT Mobile is the show’s smartphone app. It can help you locate exhibitors’ booth numbers, navigate the show and efficiently plan your time at SHOT Show. Learn more.

  18. 18
    What are the Broadcast and Interview Rooms?

    These rooms, located near the press room, can be reserved by media on a first-come, first-served basis to conduct interviews in a private, quiet setting. Please see NSSF staff in the press room if you'd like to reserve a room.

  19. 19
    Where can I eat at the show?

    Many food and beverage outlets are available in the convention center and adjoining hotels. NSSF Media Members may use the NSSF Members Lounge at any time during show hours. Lunch is available there for a fee. The press room provides complimentary beverages such as coffee, tea and water throughout the day.

  20. 20
    What is an NSSF Media Membership?

    NSSF offers a media membership for $25 annually. Media members can access the NSSF Members Lounge and Business Center at the show. In addition to other benefits, media members are contributing to NSSF's mission to promote, protect and preserve hunting and the shooting sports.
    Learn More About Becoming an NSSF Media Member

  21. 21
    Who staffs the Press Room?

    Personnel from the National Shooting Sports Foundation, the show's owner, staffs the press room.

  22. 22
    What are the show's important phone numbers?
    Before the Show

    Media Registration Information
    For media registration information, email, or phone 1-855-355-7468 or 203-270-2370

    Press Room Information
    Bill Brassard Jr.

    SHOT Show Housing Desk

    During the Show

    Press Room
    Venetian Room Murano 3201