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SHOT Show University

SHOT Show® UniversitySM addresses the unique challenges of retail business and range operations.

SHOT Show University

SHOT Show University is the premier education event for the shooting sports and hunting industries. This day-long university features two keynotes: Julie Golob’s “Leadership through Influence” and John O’Leary’s can’t-miss session “On Fire: The 7 Choices to Ignite a Radically Inspired Life.” Four education tracks (Retailing 101, Master’s Class, Range Operation and Compliance) with 16 different courses are designed to meet the needs of every range or retail operator, regardless of experience. Lunch and an evening networking reception are included. NSSF members qualify for education discounts. Enrollment fees: $250 NSSF members; $500 non-members.

Photography or recording of seminars by participants is NOT permitted.


Announcing the 2018 Keynote Speaker

John O'Leary, 2018 keynote speaker at SHOT Show UniversityJohn O'Leary

Some people know how to grab your attention. Others know how to grab your heart. John O’Leary does both—and once you hear him speak, you’ll know there’s almost nothing in your life you can’t overcome.

In 1987, John O’Leary was a curious nine-year-old boy. Playing with fire and gasoline, John created a massive explosion in his home and was burned on 100 percent of his body. He was given a 1 percent chance to live.

John's first book ON FIRE: The 7 Choices to Ignite a Radically Inspired Life was an instant #1 National Bestseller, with over 30,000 copies sold in the first three weeks. John is a contributor for The Huffington Post and Parade Magazine website and has an online community of over 75,000.

Please join us for John’s very special keynote event at the 2018 SHOT Show University this coming January—because if you were looking for inspiration, and even if you weren’t, this is the place you’re going to find it.


Session Descriptions